Unless you’re living under a rock, you’ve probably heard about Hims.

It’s a supplement brand that scaled to over $2.7 billion (yes, with a B).

Everything they’re doing seems to be really simple.

Sometimes even too simple.

And I decided to break down every single campaign they sent in the last 6 months.

I recorded a full strategy breakdown where you’ll find:

• Monthly send volume.

• Content strategy.

• Subject line & preview texts.

• Design & messaging.

• Key lessons & takeaways.

And much, much more.

Click here to watch the Hims email strategy breakdown video.

Take care,
Konrad

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