55 Email Campaign Ideas

Author

Konrad | DTC Inbox
August 01, 2025

Hey, it’s Konrad here.

Lots of brands keep sending the same boring campaigns over and over again so I’m here to just drop a list of 55 email campaign ideas.

They all work so feel free to try each out.

There you go:

55 Evergreen Email Campaign Ideas

  1. Myth buster.

  2. FAQs.

  3. Benefit feature.

  4. Feature focus.

  5. Problem focus.

  6. Objection handler/guarantees.

  7. Social proof.

  8. Us vs. them.

  9. USPs.

  10. New arrivals.

  11. Best sellers.

  12. Bundles promo.

  13. Referral program.

  14. Review request.

  15. Complimentary product cross-sell.

  16. How we make our products?

  17. What to expect from our product?

  18. How to use our product?

  19. How does it actually work?

  20. Customer's favorites.

  21. Our team favorites.

  22. International X Day.

  23. Discounts/promotions.

  24. Advertorials.

  25. Listicles.

  26. Infotainment.

  27. Brand story.

  28. Ingredients breakdown.

  29. Why you shouldn't purchase our product.

  30. Founder story.

  31. Welcome code resend.

  32. Winback code resend.

  33. Collection push.

  34. Product guide.

  35. PAS framework.

  36. Success story/testimonial feature.

  37. Blog article.

  38. Our story/about us.

  39. Join our SMS list.

  40. Follow us on social media.

  41. Problem education.

  42. Solution education.

  43. Brand education.

  44. Authority mention.

  45. Restock.

  46. Brand update/announcement.

  47. Product comparison.

  48. UGC/reels feature.

  49. X weird ways to use our product.

  50. Challenge conventional wisdom.

  51. Product quiz.

  52. Brand mission/value.

  53. This or that?

  54. Before & after.

  55. Weekly founder update.

If you need someone to handle creating and sending them for you, reply to this email and I’ll help you out.

Cheers,

Konrad

P.S. If you’re looking for a fully done-for-you email marketing - click here to book a free email strategy session with me.

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